Amazon guy

I live in the Irish Bog where there are no bookstores, so Amazon is my default resource when I need to buy books. One thing I rarely do is consult readers' reviews of books (unless I wrote them myself, praising my own stuff - hah, kidding).

The run of the mill review is something like "This is fast-paced and has a twist at the end", or "I love the books Martin/Jeffrey/Ian writes and this is no exception." I'm not knocking these. They're useful for some. And besides it's encouraging that people are still actually reading…

Sometimes you'll run across a flash of mordant wit - a Glasgow reviewer who calls himself 'Alan' but is really Alan P McGinty (or so he says) begins a serious demolition job on a novel entitled Not Dead Enough by Peter James with the warning Not Good Enough and then laments the fact he actually finished it with sorry Presbyterian-like reflection: "Now I have to live with myself."

Sometimes there's a genuine surprise reviewer hidden in the pack, an original voice and perhaps a subversive one - whose choice of review subjects is so damn weird, and whose voice so strangely compelling, it makes you begin searching for more.

I'm talking about Wayne Redhart, and he lives in the UK, and his stated ambition is to become one of Amazon's Top Five Hundred Reviewers.

The first I ever saw of Redhard's work was a review of Make Your Own Sex Toys: Fifty Quick And Easy To Do-It-Yourself-Projects.

Redhard's tone is invariably deadpan: "There is a wide range of projects in this book, from the reasonably straightforward to those which call for a sizeable degree of skill. I rather struggled with the hydraulic probe…But Doreen has grown quite attached to her 'Bastille Battering Ram' and I am being asked to refuel the petrol-driven engine at least once a week!"

He refrains from five-starring the book on the grounds that he believes "that natural approaches are the best and I soon found myself returning to basic methods- a king-sized tub of lard and a rubber glove is more than enough for me!" Doreen, by the way, is his missus. Or maybe not.

In his review of a play toy called Giant Breast (it exists, I checked it out) fearless Redhard introduces us to another family member, son Horace. "GCSE finals are always a big moment for teenagers. The exams may be ludicrously easy, but my son Horace still found them to be a real test of his fortitude. Without this squeezy stress relief kit, I don't know whether he would have been able to endure his intensive schedule of work without having a mental breakdown."

Redhard worries that this squeezable item might give Horace the wrong sexual ideas, and so he offers the kid the "same advice my father gave to me (and each of my nine brothers) on my twenty-first Birthday ('Don't forget to spoff over the sheets, son!')." Nine brothers? With Redhard you don't know which little snippet of info to take as true. Is there really a Horace? A wife called Doreen? But that 'spoff' just touches you, so to speak, with a ring of truth.

Indefatigably Redhard continues, throughout his 154 reviews, to seek out the odd, the bizarre, and the often pointless.

It's constantly intriguing to contemplate Redhard's world. I leave open the question of veracity concerning the Parish newsletter, and the article on nude hang-gliding. My researches have yielded no clue about the name of the Parish, and I've never seen the aforementioned newsletter myself. But it comes down to whether I want to believe in Redhard and his world, in a time of bland books blandly reviewed.

The Nuns Having Fun 2008 Calendar is something of a disappointment for our bold reviewer. "Although Reverend Dalton seemed perfectly happy to receive this item as a birthday gift, I had initially anticipated something worth putting up in my own study. I ought to have checked the product description more carefully, but imagine my disappointment when I discovered that this calendar is entirely unrelated to the similarly titled masterpiece of Swedish cinema!… I had rather hoped for a depiction of the scene in which an unusual use for a bottle of 'Blue Nun' is demonstrated by an unusually blue nun."

A further deduction.

Redhard is bold not only in his reviews, but in his choice of gifts for his minister. (That the recipient is pleased says something about the Rev, or perhaps more about Redhard.) He offers further clues to his self in his assessment of a handbook called Big Boys Use the Potty! "This is great way of encouraging younger kids to advance their skills early on. It was extremely effective for training Crispin, despite a temporary setback - when he was awoken by the sound of his drunken father returning from the 'Swan and Anchor'. It seems that he went back to bed that night with the belief that 'big boys use the kitchen sink'...

Rarely, Redhard breaks out into a kind of meta-language that is either inspired by a love of nonsense or an infusion of some mind-altering substance, or is a snide scoff at the subject of the book, or all three things at once.

Here he is on Studies in Social Sciences: State Aid to Public Schools in Minnesota. "The number of Minnesotan students qualifying as homeopathic-surgeons has been proportional to the cube-root of fiscal ostiporation (when plotted exponentially on Manzelflauzig's vestibularised index of agnostibility). Although Dr. Klonkhauser famously disputed some of Kent's findings (with reference to Van Flastenberg's Pyramid of Lechtenheim-modality) his work has since been discredited and Kent's findings are taken seriously once more. Successes aside, it is clear that further aid would be of benefit."

I love the inclusion of 'Successes aside".

Eclectic, and liberal, and strange - and written for the most part in a formal, grammatically-correct, conservative and sometimes slightly cosy English - Redhard's reviewing world is one without boundaries. Read them all, and you will learn much about the man, more than you probably want to know.

You will learn about his family, again more than you might wish to learn. And you may come to the conclusion I did - that any search for the real Redhard is doomed, and any quest to locate that strange parish where he resides, and the pub where he drinks, is futile.

Unless you take a ride along a roadmap of English comedy until you find a narrow secondary road that leads to where Redhard really resides, in a quiet, well-imagined, corner of English humour."

Wayne Redhart reviews on Amazon

 

Campbell Armstrong
http://www.campbellarmstrong.com/

October 2007

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