Interesting wee feature
in Scotland on Sunday this weekend about the fortunes of "Still Game", the one
shining star in BBC Scotland's less than stellar current output. Apparently, those nice
people at BBC Network in that London have nixxed giving this genuinely innovative and,
thank Christ, funny, Scottish sitcom, a run out Down South on the grounds that the
audience wouldnt understand the accents - the pair hings.
Now to be fair, there is some historical justification for the networks caution
in respect of this. "Rab C Nesbitt" that "we" all loved, tanked
big-time when it was given a UK wide airing. "They", according to the ratings
gurus, didnt understand it. Well OK, maybe theyve got a point but surely
things have moved on? I mean after the success of a show about three "oirish"
priests changed the face of TV comedy, were no longer in Kansas are we Toto?
Post "Father Ted", the rules of good sitcom are that there are no rules of
good sitcom, and Hemphill and Kiernan gleefully exploit this new terrain with "Still
Game", producing comedy thats challenging, thought-provoking, and sad and funny
by turn.
Now, why wouldnt our Southern cousins get it? I suspect in fact they would, if we
deconstruct the whole notion of a homogeneous "English" audience.
When BBC Network talk about the English audience they have in mind great swathes of the
suburban south-east who find Monarch of The Glen quite Scottish enough, thank you very
much.
And that assessment neatly leaves out those English "regional" viewers
who I would argue are paradoxically much more cosmopolitan and northward facing than
perhaps their southern based counterparts. Maybe Im wrong, but If I can get a lot
out off Manc or Scally based comedy ,then why should it be any different for Mancs or
Scallies watching Scottish stuff?
Meantime, apparently 1.5m of "us" are watching "Still Game" each
week which works out at some phenomenal percentage of the Scottish population that
Id be able to work out if I could find my calculator.
One things for sure, a lot more people watch Still Game than tune into the money
pit aka "River City" and it's easy to understand why.
Still Game deals in real people that we learn to care about, River City deals in
ratings chasing stereotypes devoid of any real life. It might seem ironic that a sitcom is
more "realistic" than a serial drama but thats post-modernism for you.
Or not, as the case might be, I mean, who really knows with post-modernism?